BUS FPX 4044 Assessment 1 introduces students to global business strategy and market expansion. This assessment emphasizes developing strategies for entering new international markets, optimizing global operations, and managing growth in diverse regions. Students will gain skills in analyzing market trends, identifying opportunities, and implementing strategic initiatives that drive global business success and sustainable competitive advantage.
Highlights:
- Analyzing global market trends and identifying expansion opportunities
- Developing effective strategies for international market entry
- Managing growth and operations in diverse international markets
- Competing in global markets through strategic innovation
- Leveraging cultural and economic insights for successful market expansion
- Applying global business strategy concepts to real-world international challenges