BUS FPX 4802 Assessment 1 introduces students to the foundational concepts of strategic marketing and business growth. This assessment covers key marketing principles, market analysis, and the development of strategies that align with business goals. Students will gain skills in evaluating market opportunities, identifying target audiences, and creating strategic marketing plans to drive business success.
Highlights:
- Understanding the fundamentals of strategic marketing in business
- Analyzing market dynamics and customer behaviors for strategic planning
- Crafting marketing strategies aligned with business goals
- Identifying target markets and consumer segments for growth
- Applying foundational marketing concepts to real-world business challenges
- Enhancing business performance through effective marketing initiatives